Our Products

Baidu provides a wide variety of products to connect you with the right audiences with
personalized advertising messages across screens and platforms.

Search Engine Marketing
Brand Zone
Display Advertising
Mobile Solutions
Baidu Travel

Brand Zone

Innovative advertising model with the integration of text, image & video

High exposure – Occupy 2/3 of the search result page to capture audience attention
Brand building – Build brand trust to netizens
Cost efficient – Shorten message delivering path and increase conversion rate
Customized ad. format – Tailor-made the most suitable ad. format for your products

Standard Formats
Advanced Format - Multi-Tab
Advanced Format - Image
Advanced Format - Mini Blog
Advanced Format - Multi-Image
Advanced Format - Video
Advanced Format - Background Highlights
Advanced Format - Left-side Video
Advanced Format - Game